Instead of separate pay walls around individual newspaper Web sites, Mr. Keese wants publishers and Internet companies to work together to create a “one-click marketplace solution” for their online content. In that system, Google or other Internet gateways would display links to newspaper articles, videos and other content from a variety of providers, as search engines do now. But some of the items would include something new: a price tag. What kind of content would come at a cost? Any “noncommodity journalism,” Mr. Keese said, citing pictures of Prime Minister Silvio Berlusconi of Italy cavorting poolside with models at his villa in Sardinia — published this year by the Spanish daily El País — as an example. | source : www.nytimes.com
Recommandé parPaul Bradshaw le 07/12/09 08:15