Take our survey, score your HERO project (social media, mobile, or other tech)

we realized that people often have difficulty up front in identifying just what they are about to get themselves into. It's not just the value for customers that's in question, and it's not just the technical effort. It's the political effort -- all the people who have a stake and try to stop you or help you (or "help" you). We devote a whole chapter to this, and we've also developed a tool for measuring projects. Answer a few questions, and then the tool tells you if the effort is in line with the expected value, and whether you've generated a cute little idea (class 1) or a major "shadow IT" effort (class 4). We call it a value-effort evaluation (VEE score). | source : blogs.forrester.com

Recommandé parPaul Bradshaw le 08/02/10 10:35 | permalien

EcontentMag.com: Who Says the News Business Is Dead?

I'd argue that unlike many of their more established (struggling) predecessors, the people behind Politico and TMZ understand that the web is a real-time news marketplace. Rather than focus on the news cycle of daily newspaper and evening news businesses, Politico and TMZ specialize in breaking news and real-time analysis. | source : www.econtentmag.com

Recommandé parPaul Bradshaw le 29/01/10 20:05 | permalien

Build a better journalism career by shifting your focus from writing stories to creating assets

A URL is an obvious asset, but you don't need a particularly good one to prosper online. (I was lucky in that I was online early enough to snag at least one really good URL asset for the price of a domain registration. But plenty of late-comers have built great websites using otherwise silly or nonsense URLs.) Long term, the site you build at your URL should become your greatest business asset, but you'll need to build many smaller assets within that site first. An active reader community is an asset, one that has the power to elicit compelling reader-generated reporting and writing, as well as advertising support. But that takes time to develop, as well. (Though you certainly should work on it!) | source : www.ojr.org

Recommandé parPaul Bradshaw le 27/01/10 12:06 | permalien

Entrepreneurial journalism, Journalism at the University of Glamorgan - University of Glamorgan

We’re kidding ourselves if we think people have ever paid for news. It’s been subsidised, not only by advertising but also by people paying for other content which had news stuck to it. News was the icing on the cake. But not any longer – with bundles of content unpicked by the net’s search economy, news by itself struggles to find a buyer. People have changed the way they consume information, yet the way we sell it (or try to) hasn’t kept up. We don’t know where to put the icing. | source : journalism.weblog.glam.ac.uk

Recommandé parPaul Bradshaw le 25/01/10 15:30 | permalien

Manchester Confidential unveils paywall content and nauseating redesign

There’s been a not wholly positive reaction to Manchester Confidential’s “redesign” today. It looks quite a lot like the old site although it’s somehow more grotesque. It’s cluttered, it’s dominated by an almost misanthropic shade of yellow and looks like it was conceived in about 1999. By a drunk. ManCon has unleashed the dogs of war – or, at least, a couple of bitchy @replies – to anyone who dared to mention it on Twitter. This coincides with the launch of ManCon’s paywall structure. To read this review of Pizza Express, for example, you now have to pay a minimum of three pounds a month. | source : www.wordsdept.co.uk

Recommandé parPaul Bradshaw le 25/01/10 14:02 | permalien

Caledonian Mercury (CalMerc) on Twitter

Name Caledonian Mercury Location Edinburgh Web http://caledonian... Bio Scotland's first truly online newspaper | source : twitter.com

Recommandé parPaul Bradshaw le 25/01/10 07:58 | permalien

directoryofbirmingham

The site is a part of a worldwide site of local “Directory of” sites e.g. www.directoryoflondon.net/blog www.directoryofpasadena.com/blog www.directoryofdubai.com/blog http://directoryofminneapolis.com/blog/ | source : directoryofbirmingham.com

Recommandé parPaul Bradshaw le 19/01/10 16:34 | permalien

RA: Resident Advisor - dance & electronic music magazine

Resident Advisor is a very successful dance music website, with lots of decent content plus gig listings. I wouldn't be surprised if they take a cut of ticket sales generated through their site. They're not really a venue, but their experience might be similar. The editor's name is Todd Burns. | source : www.residentadvisor.net

Recommandé parPaul Bradshaw le 18/01/10 10:57 | permalien

Brainstorm Tech: Technology blogs, news and analysis from Fortune Magazine

Stratfor publishes online analysis of global events. An increasing number of respectable thought leaders and mainstream publications are relying on the company's briefings. Its subscriber base is growing. And earlier this month, Friedman brought on journalism veteran Robert Merry as publisher. Merry covered Washington for the Wall Street Journal for 12 years before moving to the Congressional Quarterly, where he spent his last 12 years as president and editor-in-chief. | source : brainstormtech.blogs.fortune.cnn.com

Recommandé parPaul Bradshaw le 15/01/10 19:23 | permalien